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TV Digital Shop Shutting Down Soon
28 Sep
Summary
- Virgin Media TV digital shop closing on November 1.
- Customers must transfer existing purchases to Rakuten TV.
- Unmoved content will be lost after July 21, 2027.
Virgin Media is phasing out its digital shop, a move that will affect millions of customers across the UK. As of November 1, the platform will cease to offer new purchases of movies and TV shows. This follows an earlier halt in new account creation in early September, signaling the impending shutdown.
Customers who have previously bought content will need to migrate their library to Rakuten TV. This streaming service is already available on Virgin Media and will house all existing purchases in a new, consolidated library. The transfer process can be initiated now and must be completed by July 21, 2027. Any content not moved by this deadline will be irretrievably lost.
While the exact reasons for the store's closure have not been disclosed by Virgin Media, the company suggests the partnership with Rakuten TV aims to provide users with a more streamlined viewing experience. This transition will allow customers to access their movie purchases in a single, convenient location and potentially discover new entertainment options.
