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Chinese Robot Becomes Polish Social Media Star
17 Apr
Summary
- A Chinese robot named Edek is Poland's first social media influencer.
- Edek has garnered over 1.5 billion online views in 45 days.
- The robot engages with politicians and promotes companies.

A robot named Edward Warchocki, or Edek, has emerged as an unlikely celebrity in Poland. Acquired from a Chinese manufacturer for approximately $25,000, Edek was equipped with proprietary software developed by Polish IT entrepreneurs Bartosz Idzik and Radosław Grzelaczyk. This 132cm-tall robot has since become what its creators describe as the country's first robotic social media influencer.
Edek's online presence has exploded, amassing over 1.5 billion views in just 45 days. Its viral moments include a video of the robot chasing wild boars through Warsaw streets. Beyond entertainment, Edek has evolved into a valuable marketing asset, rented by local businesses for promotional events and even securing a sponsorship deal with a watch retailer, featuring a diamond-set Rolex.