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Oracle's AI Agents Revolutionize Customer Experience
26 Oct
Summary
- New agentic applications use Fusion Claw for autonomous, complex work.
- These apps enable businesses to adapt and execute tasks at scale.
- They help improve customer journeys and manage operational demands.
Oracle has introduced new agentic applications for customer experience, built on its Fusion Claw technology. These applications enable businesses to autonomously manage complex, high-value work at scale, incorporating enterprise governance.
Fusion Claw is a runtime that allows Fusion Agentic Applications to reason, adapt, and execute specialized tasks, including research, simulation, and continuous replanning. Available within Oracle Fusion Cloud CX, these new applications aim to optimize sales, improve customer service, and manage field service demand efficiently.
Key applications include Account Territory Growth Plan, Service Health Check, Strategic Field Demand Planning, CPQ Test-to-Production Setup & Configuration Migration, and Executive Briefing Document. These tools are designed to move beyond basic assistance to governed execution, improving business outcomes while maintaining oversight.
The Fusion Agentic Applications are part of a broader AI ecosystem, supported by Oracle AI Agent Studio. This studio allows for the creation and management of agentic applications using reusable agents, with built-in features for observability, ROI measurement, and safety controls.