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OpenAI Courts Developers with New Codex Tier
10 Apr
Summary
- OpenAI introduced a new $100 ChatGPT Pro plan.
- The plan offers five times greater usage limits on Codex.
- This move follows Anthropic's revenue surpassing OpenAI's.
OpenAI has introduced a new $100 monthly ChatGPT Pro subscription tier, aiming to attract developers and 'vibe coders' by offering enhanced usage limits for its Codex AI coding application. This new plan provides five times the Codex usage compared to the existing $20 monthly Plus plan. The company also stated it is rebalancing Codex usage in the Plus plan to support more sessions throughout the week.
This strategic move by OpenAI comes in the wake of increased competition from Anthropic, which recently announced its annualized run-rate revenue has exceeded $30 billion, surpassing OpenAI's reported revenue. Anthropic's growth has been driven by products like Claude Code and Claude Cowork.
Further intensifying the competition, Anthropic began restricting the use of Claude subscriptions for third-party AI harnesses like OpenClaw on April 4, 2026. OpenAI's recent hiring of Peter Steinberger, creator of OpenClaw and a critic of Anthropic's restrictions, signals a clear intention to court the displaced OpenClaw community and bolster its position in the professional developer market with Codex.
