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MSI Faces Toughest Year Amid RAM Crisis
18 Mar
Summary
- MSI anticipates 2026 as its most challenging year.
- Production of low-end laptops will be reduced by 30%.
- Gaming product prices may increase by 15% to 30%.
MSI's general manager has stated that 2026 is expected to be the company's most challenging year since its establishment. This outlook is primarily driven by significant pressures from the ongoing RAM crisis. In response, MSI plans to increase prices for its gaming products by 15% to 30% throughout the year.
To mitigate the impact of these shortages and supply chain issues, MSI will reduce the production of its low-end gaming laptops by 30%. The company is shifting its focus towards mid-range and higher-end devices, aiming to sustain revenue by selling fewer units at increased price points. This strategic adjustment also affects motherboard production, with a notable shift towards DDR4 memory support over DDR5.
Despite some recent positive indicators of DDR5 RAM price drops in Europe, the overall situation remains difficult. Prices for DDR5 are still substantially higher than they were in late 2025. The company forecasts a potential 10% to 20% decline in PC sales for the current year.
