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Blu-ray Fights Back: Japan Keeps Physical Media Alive
13 Apr
Summary
- Two Japanese companies are ensuring Blu-ray players and discs remain available.
- They cite business needs and demand from anime fans for local storage.
- This support offers a potential lifeline for physical media enthusiasts.

Blu-ray technology, now two decades old, is seeing a renewed push for survival in Japan. I-O Data and Verbatim Japan have committed to supplying Blu-ray players and discs, navigating global material shortages to meet demand. These companies emphasize the ongoing necessity of Blu-ray for data backups and various business applications.
This sustained support addresses a gap left by the diminishing availability of physical media players and discs elsewhere. The companies also aim to further develop the underlying technology, offering a potential advantage over compressed streaming formats for consumers who prioritize high-quality video and audio.
I-O Data recently launched an external Blu-ray drive, the BD Reco (BRP-R1), designed for recording 4K media. Initially targeting Japan's anime collectors, this device could find broader appeal as a local storage solution. While consoles like Xbox and PlayStation currently maintain Blu-ray support outside Japan, the future of physical media in gaming remains uncertain.
The persistence of Blu-ray, especially with UHD Blu-ray advancements, ensures that physical media enthusiasts, possibly including younger generations discovering its appeal, have an outlet for their preferences. This Japanese commitment ensures recordable discs remain accessible, preserving an option beyond the streaming-dominated landscape.