Home / Technology / Google Search Gets Personal: Your Top Sources Rule
Google Search Gets Personal: Your Top Sources Rule
21 Aug
Summary
- Users can now select preferred sources to shape search results.
- Discover feed will feature an AI prompt for personalized content.
- Audio briefings will offer topic selection for tailored news.
Google has introduced significant updates designed to personalize the user experience across its Search, Discover, and Google News platforms. For Search, a new 'Preferred Sources' button allows users to prioritize content from chosen publishers in key sections like Top Stories and AI Overviews. This feature, which began rolling out in September, has been streamlined for easier publisher implementation and user selection.
In the Discover feed within the Google app, an upcoming AI prompt box will enable users to describe their desired content. This aims to make feed customization as intuitive as sending a text message. Users can also refine content by selecting topics or links to see more or less of, with the feed adapting immediately to these preferences.
Further personalization extends to audio briefings in the Google News app for Android. Users will soon have the ability to select specific topics for their morning briefings, allowing for deeper dives into key stories tailored to their interests. These updates come as publishers face challenges with traffic shifts influenced by AI-powered responses, with nearly 600,000 unique sites already designated as Preferred Sources.
