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Google Slashes AI Video Costs, Launches Lite Version
2 Apr
Summary
- Google introduces Veo 3.1 Lite, a cheaper AI video generator.
- New model costs 50% less than Veo 3.1 Fast at same speed.
- Supports text-to-video, image-to-video, and audio in videos.

Google has launched Veo 3.1 Lite, a more affordable version of its AI video generation tool, signaling a reinforced commitment to generative AI technologies. This new model is designed to offer developers greater flexibility by reducing costs by 50% compared to Veo 3.1 Fast, while maintaining equivalent performance speeds.
Veo 3.1 Lite supports various features, including text-to-video and image-to-video conversions, along with 16:9 and 9:16 aspect ratios up to 1080p resolution. Developers can also customize video durations at 4, 6, or 8 seconds, with associated cost adjustments. The tool is now accessible via the paid tier of the Gemini API and Google AI Studio.
This release comes shortly after a competitor, OpenAI, shut down its video generation app, Sora. Google's move with Veo 3.1 Lite indicates a strategic focus on making AI video and image creation more economically viable, addressing the industry-wide challenge of high compute costs associated with generative AI processes. Google is also updating pricing for Veo 3.1 Fast, with new rates expected soon.