Sega Pulls Game Over AI Worries

A specific edition of a game, developed in part by an external team, was recently removed by Sega. This action followed user reports detailing bugs and the discovery of upscaling that appeared to be generated by artificial intelligence.

In direct response to these user findings, a prominent figure at Creative Assembly, Roger Collum, the VP of Total War, clarified the studio's stance. He emphasized on Reddit that Creative Assembly does not utilize generative AI for any game assets, specifically mentioning AI-generated art. Furthermore, he asserted that this strict policy is also applied to all external development partners associated with the company.