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Disney Stars Voice AI Concerns in Hollywood
11 Dec
Summary
- OpenAI's new AI tool will generate videos and images using Disney characters.
- The tool will launch in early 2026, with strict safeguards planned.
- Concerns persist over AI's potential for offensive deepfakes and job displacement.
OpenAI is partnering with Disney, enabling users to generate videos and images of beloved characters from films such as Zootopia, Moana, and Encanto, alongside icons like Luke Skywalker and Deadpool. This collaboration, set to roll out in early 2026, aims to extend storytelling responsibly, according to Disney CEO Bob Iger.
However, the advancement of AI technology, particularly Sora's hyper-realistic video generation, has sparked significant debate. Criticisms have arisen from the creation of offensive deepfakes, including instances involving historical figures like Dr. Martin Luther King Jr. and President John F. Kennedy, prompting calls for stronger safeguards.
This initiative by OpenAI and Disney occurs against a backdrop of increasing unease within Hollywood regarding AI's potential to disrupt creative jobs and manipulate likenesses. The agreement specifically excludes talent likenesses or voices, but the broader implications for the future of entertainment remain a critical discussion point.
