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Pay Phone to Unplug: New Gadgets Fight Digital Addiction
9 Mar
Summary
- Brick and Unpluq Tag are devices designed to limit phone app usage.
- Users pay for gadgets that physically lock them out of chosen apps.
- These tools aim to combat digital addiction by creating friction.

Innovative gadgets like the Brick and Unpluq Tag are emerging as potential solutions for digital overload, offering a physical barrier to excessive smartphone use. The Brick, priced at $59, uses a magnetic lock to restrict access to chosen apps until a user taps their phone to the device. Similarly, the Unpluq Tag, a keychain accessory, functions via NFC technology to enforce app limitations.
These devices are designed for individuals struggling with app addiction, aiming to provide a more robust solution than software-based screen time managers. Early testing suggests these gadgets can indeed reduce temptation, though some users report experiencing 'withdrawal' symptoms. The Unpluq Tag offers more customization, including blocking specific websites and various unlock methods with adjustable difficulty levels.
While the effectiveness of these products is debated, with some questioning the necessity of 'outsourcing temperance,' their popularity highlights a growing societal concern. Users are actively seeking ways to disconnect from the pervasive pull of digital technology, which is often intentionally designed to be time-consuming.




