How does Microsoft Copilot's new shopping feature work?

Copilot allows users to select products recommended in chat and proceed to a checkout screen within the app to complete purchases.

Which retailers are available for shopping in Microsoft Copilot?

Currently, select retailers like Urban Outfitters, Anthropologie, Ashley Furniture, and some Etsy sellers are integrated with Copilot's checkout feature.

Can I buy items using Copilot outside the US?

The in-chat checkout feature is currently rolling out in the US and is not yet available in other regions.

Home / Technology / Copilot Lets You Buy Products Directly in Chat

Copilot Lets You Buy Products Directly in Chat

8 Jan

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Summary

Copilot now enables in-conversation purchasing within the AI chatbot.
Users can complete transactions without leaving the Copilot interface.
This feature is rolling out in the US with select retailers.

Copilot Lets You Buy Products Directly in Chat

Microsoft is enhancing Copilot by integrating an in-chat checkout feature, allowing users to purchase items directly within conversations. When seeking product recommendations, users can now opt to buy directly through Copilot, completing the transaction without navigating to a retailer's site. This move mirrors similar functionalities launched by competitors like OpenAI.

The new capability is currently being rolled out in the United States and supports a growing ecosystem of e-commerce. Users can find options from specific retailers such as Urban Outfitters, Anthropologie, and Ashley Furniture, as well as select Etsy sellers.

This integrated shopping experience is powered by partnerships with major payment processors, including PayPal, Stripe, and Shopify. The rollout signifies a significant step in the evolution of AI agents assisting consumers with purchasing decisions.