How might advertising in ChatGPT affect its development?

There are concerns that advertising integration could lead product decisions to prioritize engagement maximization and revenue over core user experience.

What is the 'Mortal Kombat' network?

'Mortal Kombat' is the name given to a Russian disinformation network targeting open registration services on metaverse platforms to spread propaganda.

What impact has personalized advertising had on social media?

Personalized and targeted advertising has been linked to decreased trust in social media platforms like Facebook and Instagram.

Home / Technology / ChatGPT Ads: User Trust at Risk?

ChatGPT Ads: User Trust at Risk?

2 Feb

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Summary

Advertising in ChatGPT could alter user relationships.
Concerns exist about product decisions favoring ads.
Russian disinformation network targets open registration platforms.

OpenAI's introduction of advertising into ChatGPT is prompting discussions about its potential impact on user trust and product development. Concerns are being raised that the platform's future decisions might prioritize engagement and advertising revenue over core user experience, a trend observed in other major ad-supported platforms.

This development is seen as a significant milestone, potentially altering the fundamental relationship between users and the AI product. The historical precedent of personalized advertising negatively affecting trust in social media platforms like Facebook and Instagram serves as a cautionary tale.

Separately, a Russian disinformation network, codenamed "Mortal Kombat," has been identified targeting open registration services on metaverse platforms. This network reportedly aims to spread misinformation regarding the war in Ukraine and criticize Western governments.