Home / Technology / BMW's M Division Gears Up for Electric Performance Revolution
BMW's M Division Gears Up for Electric Performance Revolution
14 Jan
Summary
- BMW's M division is developing a high-performance electric vehicle.
- The new M EV will utilize the upcoming Neue Klasse platform.
- A new 'Heart of Joy' computer will control M-specific dynamic performance.

BMW's esteemed M division is gearing up to launch its first dedicated high-performance electric vehicle next year. This groundbreaking model is expected to set a new standard in the performance EV segment, leveraging the advanced capabilities of the forthcoming Neue Klasse platform. This platform is designed with software-defined vehicle architecture, centralizing control systems for enhanced functionality and responsiveness.
The upcoming M EV will feature a sophisticated computer system referred to as the 'Heart of Joy.' This system will run BMW M Dynamic Performance Control software, delivering significantly faster electronic dynamic control compared to current M models. This technology is crucial for managing the power and agility expected from an M performance vehicle.
This new electric M car follows earlier M-tuned EVs like the i4, iX, and i7, but aims to be a true M car from the ground up. The Neue Klasse platform signifies a new era for BMW's electric offerings, with the i3 sedan also expected later this year.




