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Apple's New CEO: Hardware Chief Takes Helm
21 Apr
Summary
- John Ternus, SVP of hardware engineering, appointed CEO Sept. 1.
- Ternus has 25 years of experience at Apple, joining in 2001.
- AI strategy will be a key focus for Ternus upon taking over.

Apple's next chapter will be led by John Ternus, who is set to become CEO on September 1. Ternus brings nearly his entire career, spanning 25 years, to the helm of the tech giant. He has served as the senior vice president of hardware engineering, overseeing the development of pivotal products including the iPhone, Mac, and the Apple Vision Pro.
His tenure at Apple began in 2001, progressing through roles in product design and eventually leading hardware engineering since 2013. Ternus graduated with a mechanical engineering degree from the University of Pennsylvania. As he steps into the CEO position, a major focus will be Apple's artificial intelligence initiatives, a critical area for future growth.
This transition occurs as Tim Cook concludes his tenure after a successful period that saw Apple reach a $4 trillion market cap. Analysts anticipate significant pressure on Ternus to drive innovation, particularly in AI, building on Cook's substantial legacy.