Apple Embraces Perimenopause Health Trend

Apple announced on Monday at its WWDC 2026 event that it is enhancing its Health app by adding support for perimenopause and menopause. This integration expands upon the company's commitment to women's health, which began with the introduction of a cycle tracker in 2019.

The new feature will enable women to receive notifications if their cycle patterns indicate perimenopause. Users can also log specific symptoms and access educational resources directly within the app.

This development taps into a significant cultural moment, with perimenopause and menopause gaining prominence across various media platforms. The global market for digital health tools catering to this demographic is estimated to be vast, with a substantial number of women worldwide experiencing these life stages.