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Alexa+ Speaks Canadian: New AI Understands Local Lingo
21 Nov
Summary
- Alexa+ now understands Canadian culture and regional expressions.
- The assistant links to services popular among Canadians.
- Alexa+ personalizes routines and remembers user preferences.

Amazon has introduced its next-generation digital assistant, Alexa+, to Canadian users, marking the first region outside the U.S. to receive this upgraded AI. Alexa+ is designed to understand natural language commands, enabling users to control home devices like thermostats and lights with simple phrases.
What sets Alexa+ apart in Canada is its deep understanding of local culture, including regional expressions and distinctly Canadian topics like hockey teams and musicians. It integrates with services popular in Canada, such as CBC news and OpenTable, with more like Yelp and Uber Eats coming soon.
Furthermore, Alexa+ offers personalized experiences by adapting its tone to different household members and suggesting routines based on individual needs. It remembers user preferences, such as dietary restrictions, which assists in tasks like recommending restaurants or creating grocery lists while ensuring price comparisons and review summaries are provided for shoppers on Amazon Canada.




