AI Deepfakes Fuel Online Harassment Storm

The rise of generative AI has enabled a new form of digital blackface, where AI-generated content mimics Black creators to spread misinformation. This phenomenon has gained traction on platforms like TikTok, where short-form videos can quickly go viral. In a recent incident, AI deepfakes impersonating Black content creators emerged during a controversy involving a DoorDash driver.

The driver's alleged sexual assault claim became a focal point, with AI-generated videos appearing to defend the customer and DoorDash's decision to fire the driver. These videos adopted a DARVO (Deny, Attack, Reverse Victim and Offender) stance, distorting the narrative and victimhood. The use of AI technology makes it easier for non-Black creators and bots to adopt racialized personas.