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Women's Cricket World Cup Viewership Soars, Matches Men's T20 Final
8 Nov
Summary
- ICC Women's Cricket World Cup 2025 final viewership equals men's T20 World Cup final
- Tournament reaches 446 million viewers, surpassing previous women's World Cups
- Marks cultural shift in how women's sports are viewed and celebrated in India
In a historic milestone for women's cricket, the ICC Women's Cricket World Cup India 2025 final viewership has matched the men's T20 World Cup final. According to data shared by JioStar, the championship clash drew an unprecedented 185 million viewers on JioHotstar, equaling the record set by the ICC Men's T20 World Cup 2024 final.
The overall reach of the tournament soared to 446 million, surpassing the combined total of the last three ICC Women's World Cups streamed on digital platforms. This surge in viewership marks a significant cultural shift in how women's sports are consumed and celebrated across India. The final, which saw Harmanpreet Kaur's team become the first Asian side to win the ICC Women's Cricket World Cup, recorded a peak concurrency of 21 million viewers.
The momentum extended beyond mobile screens, with a record 92 million viewers tuning in via Connected TV (CTV), equalling the CTV audience for both the ICC Men's T20 World Cup 2024 final and the 2023 Men's ODI World Cup final. These figures highlight India's accelerating shift toward large-screen digital viewing, a trend once dominated by men's cricket.
