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Bowman's Nike Deal: A Freshman Phenomenon
10 Jun
Summary
- Bowman signed with Nike while still in high school.
- He appeared in a Nike ad with an NFL player.
- He is expected to be a day one starter for USC.
USC freshman tight end Mark Bowman, a highly touted five-star recruit, has secured a significant endorsement deal with Nike. He initially committed to the deal while still in high school, and has since been featured in a Nike advertisement with NFL player Jared Verse. As of June 2026, Bowman is also prominently featured on the Nike app, showcasing the brand's Alpha Menace cleats.
Bowman, originally a 2027 prospect, was rated as the No. 2 tight end in the 2026 class. He enrolled at USC in January and has already impressed his coaches with his exceptional work ethic and dedication. The talented freshman is expected to be an immediate impact player, serving as a day one starter for the Trojans' revamped tight end unit. His versatility in size, speed, and athleticism makes him a valuable offensive weapon for coach Lincoln Riley.
