Unrivaled Returns to Brooklyn for 3x3 Slam!

The Unrivaled professional 3x3 basketball league will return to Brooklyn, New York, for its third season, with regular-season games scheduled for January 22nd. Four Unrivaled teams will compete at Barclays Center, a venue that previously hosted the league's successful playoff semifinals. Those past games attracted sell-out crowds, exceeding 18,000 fans, and were attended by notable celebrities.

This strategic return to New York aims to build Unrivaled's brand and enhance in-person fan experiences. League officials expressed excitement about showcasing the athletes' skills to their enthusiastic fanbase. While the league experienced significant in-person attendance growth in its second season, especially in Philadelphia and Brooklyn, overall viewership numbers saw a dip compared to the previous year.