UCLA Chancellor Vows to Invest in Bruins Football, Erase Athletic Deficits

According to a recent article, the foundation for any successful college football program is strong support and alignment from university leadership. This is certainly the case at UCLA, where the new chancellor, Julio Frenk, has emphasized the importance of athletics to the university's overall success.

Though Bruins football coach DeShaun Foster hasn't spent much time with Frenk yet, he knows the chancellor's intentions are genuine. Foster says Frenk is a "wise man" who is passionate about the school and has been supportive of the football program. The coach is excited about what Frenk can bring to the table and help achieve for UCLA.

Frenk has made it clear that he plans to be actively involved in the athletics department, as he believes it plays a central role in recruiting talented students and enriching the overall student experience. Importantly, Frenk also acknowledges the financial realities, as UCLA athletics has run up a $219.5 million deficit over the past six years. To address this, the chancellor intends to allocate more resources to revenue-generating sports like football and men's basketball, in order to fund the entire athletic operation.

With Frenk's backing and a renewed focus on elevating the football program, coach Foster is in the process of changing the culture of Bruins football. After a 5-7 inaugural season in the Big Ten, Foster has made a splash in the transfer portal and recruited one of UCLA's best classes in recent history, setting the stage for an exciting second season under his leadership.