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Sophomore Sensation: Brian Thomas Jr. Primed to Dominate the NFL in 2025
24 Aug
Summary
- Jaguars hired innovative OC Liam Coen to lead offense
- Brian Thomas Jr. had a stellar rookie season, poised for even bigger year
- Coen's schemes expected to maximize Thomas Jr.'s potential as Trevor Lawrence's top target

As the 2025 NFL season approaches, the Jacksonville Jaguars are hoping to accelerate their rebuild with a renewed focus on their high-powered offense. The team has hired Liam Coen, a renowned offensive mastermind, to take over as their new head coach, replacing the outdated methods of former Super Bowl champion Doug Pederson.
Coen's arrival is particularly exciting for the Jaguars' second-year wide receiver, Brian Thomas Jr. The former LSU standout had a sensational rookie campaign, totaling 87 catches for 1,282 yards and 10 touchdowns. With Coen's innovative schemes and Trevor Lawrence's continued development at quarterback, there is optimism that Thomas Jr. could take his game to even greater heights in 2025.
Analysts believe that Thomas Jr. is poised to cement his status as one of the NFL's elite wide receivers this season. His usage and production in the latter half of his rookie year mirrored that of established superstars, suggesting that the Jaguars have already made him the focal point of their offense. Coen's history of designing systems to funnel opportunities to his top receivers further bolsters the belief that Thomas Jr. is primed for a breakout year.