What is the new partnership between Paramount+ and Arsenal FC about?

Paramount+ has partnered with Arsenal FC to feature players, legends, and fans celebrating the streamer's iconic series through various collaborations.

Where will Paramount+ branding be visible due to the Arsenal deal?

Paramount+ branding will be featured inside the stadium, on big screens, in matchday programs, and other fan experiences.

Did Paramount+ recently secure rights for UK soccer?

Yes, Paramount+ recently secured the rights to broadcast most Champions League matches in the U.K. from 2027 to 2031.

Home / Sports / Paramount+ Scores Premier League Goal with Arsenal Deal

Paramount+ Scores Premier League Goal with Arsenal Deal

28 Nov

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Summary

Paramount+ partners with Arsenal FC for British soccer content.
Deal includes collaborations on social media and stadium branding.
Paramount+ recently secured Premier League broadcast rights.

Paramount+ Scores Premier League Goal with Arsenal Deal

Paramount+ is expanding its presence in British soccer through a new partnership with Arsenal FC, a leading team in the U.K.'s Premier League. This collaboration aims to unite the club's iconic figures and fanbase with Paramount+'s popular series, fostering engagement through social media campaigns and stadium activations.

The streaming service's branding will be prominently featured within Arsenal's stadium, including on big screens and in matchday programs. This strategic alliance signifies Paramount+'s strong interest in the U.K. football landscape, building on its recent substantial deal for Champions League broadcast rights.

This latest move by Paramount+ underscores its ambition to connect with passionate sports fans. By integrating its entertainment content with the drama and excitement of football, the streamer seeks to create unique experiences for supporters, elevating both the game and its own brand visibility.