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Kim K's £1.4B Fuels F1 Team Ownership Buzz
14 Oct
Summary
- Kardashian's immense wealth of £1.4 billion could fund an F1 team.
- Her vast social media following offers Formula 1 global audience expansion.
- A source claims Kardashian wants Hamilton to launch a team post-Ferrari.
Kim Kardashian's substantial £1.4 billion net worth has brought the prospect of Formula 1 team ownership into sharp focus. Her appearances with seven-time world champion Lewis Hamilton at recent Grands Prix, including the Singapore Grand Prix, have become a significant talking point in the sport's paddock.
Her considerable influence extends to her massive social media presence, with approximately 345 million Instagram followers. This reach could be invaluable for Formula 1 as it seeks to broaden its audience, particularly in the United States where viewership trends have been a concern.
Reports emerging in October 2026, citing a source from InTouch, suggest that Kardashian is keen for Hamilton to consider launching their own F1 team after his contract with Ferrari concludes at the end of 2027. This potential venture would combine Hamilton's extensive racing experience with Kardashian's proven commercial acumen.
While the idea of a joint ownership is gaining traction, the significant financial and operational requirements of running an F1 team remain substantial. Even with celebrity backing, the costs of development, staffing, and sponsorship are immense. Formula 1 has seen expansion with new teams like Cadillac joining in 2026, indicating the sport's potential for growth. However, whether Kardashian and Hamilton will pursue this ambitious ownership remains to be seen.