Home / Sports / Jutta Leerdam Wins Gold, Models for Kim Kardashian's SKIMS
Jutta Leerdam Wins Gold, Models for Kim Kardashian's SKIMS
18 Nov
Summary
- Jutta Leerdam won a gold medal at the ISU World Cup in Salt Lake City.
- She announced a modeling deal with NikeSKIMS, a Kim Kardashian collaboration.
- SKIMS recently achieved a $5 billion valuation with new funding.
Jutta Leerdam has commenced the World Cup season with a significant victory, clinching a gold medal in the 1000m women's race at the ISU World Cup held in Salt Lake City on November 15. Her win was a narrow one, finishing just 0.08 seconds ahead of competitor Femke Kok, solidifying her strong return to global competition.
Immediately after her athletic triumph, Leerdam revealed exciting news about a new modeling contract with NikeSKIMS. This collaboration, a joint venture between Kim Kardashian and Nike, was announced through a dynamic TikTok video. The brand has since released a promotional video praising Leerdam's dedication and her status as a top-tier speed skater, emphasizing her comfort and power in their latest collection.
Leerdam now joins an elite group of athletes, including Serena Williams and Sha'Carri Richardson, endorsing the SKIMS brand. This partnership coincides with SKIMS' own notable success, reaching a valuation of $5 billion following a substantial funding round. Leerdam's achievements highlight a thriving period for her career, bridging athletic excellence with high-profile fashion endorsements.
