Marshall: Michigan's Next Heisman Hopeful?

Michigan running back Jordan Marshall is generating Heisman Trophy buzz entering the 2026 season. In the 2025 campaign, Marshall amassed 932 rushing yards and 10 touchdowns, falling just 68 yards short of a 1,000-yard season. His performance significantly improved in the latter half of the season. Marshall stepped into the primary running back role and excelled when another player required surgery, ultimately becoming the clear starter. He was also voted a team captain for the upcoming season. The introduction of new head coach Kyle Whittingham, who has a reputation for emphasizing a physical running game, is expected to further bolster Marshall's opportunities. With a strong offensive line and a developing quarterback, Marshall has the potential for a breakout season. Michigan's 2026 schedule includes notable matchups against Oklahoma, Penn State, Oregon, and Ohio State, offering Marshall ample opportunities to build a compelling Heisman resume. The team has not had a Heisman winner since Charles Woodson in 1997. Health will be a key factor for Marshall's success, especially after an injury scare late in the 2025 season. However, if he remains healthy and maintains his late-season performance level, he could lead Michigan's charge and become a national contender.