Home / Sports / Ja Morant's Signature Sneaker "Ja 3" Hits Retail, Fans Gear Up for Electrifying Release
Ja Morant's Signature Sneaker "Ja 3" Hits Retail, Fans Gear Up for Electrifying Release
17 Aug
Summary
- Ja Morant's Nike Ja 3 sneaker to release in "Price of Admission" colorway
- Morant unveiled special colorways during a five-city tour in support of the shoe
- Morant says the Ja 3 is designed to reflect his captivating play style
In the lead-up to the 2025-26 NBA season, Memphis Grizzlies star point guard Ja Morant has been generating significant buzz around the release of his third signature sneaker with Nike, the Ja 3. This past Saturday, Nike announced the launch date for the "Price of Admission" colorway, which will mark the first time the highly sought-after shoe will be available for purchase at retail outlets.
Morant has been actively promoting the Ja 3 through a highly publicized five-city tour that took him to New York, Tokyo, Beijing, and Manila, as well as the prestigious Peach Jam EYBL tournament in Augusta, Georgia, last month. During these stops, Morant unveiled special colorways of the sneaker, though they were not made available for widespread release.
In a Nike press release, Morant detailed the design of the Ja 3, stating that he wanted the shoe to "feel like [his] game and [his] personality." The vibrant "Price of Admission" colorway, featuring a "Hyper Pink" upper and "Mint Foam" detailing, is said to reflect the electricity and spectacle that Morant brings to every game.
Fans of the Grizzlies star will likely see Morant wearing the Ja 3 when Memphis opens the regular season on October 22 against the New Orleans Pelicans. The Grizzlies' first nationally televised game is a Halloween matchup with the Los Angeles Lakers, and Morant may choose to debut a special colorway for that high-profile occasion.
