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Swiatek Visits Federer's Hometown, On HQ
22 Nov
Summary
- Iga Swiatek visited On's headquarters in Roger Federer's hometown.
- Federer invested in On in 2019, now valued at $19.65 billion.
- Swiatek expressed admiration for Federer's class and game-changing influence.
Tennis sensation Iga Swiatek recently embarked on a visit to Zurich, Switzerland, exploring the hometown of tennis legend Roger Federer. Her itinerary included a tour of the headquarters of On, the billion-dollar shoe and apparel brand with significant backing from Federer. He initially invested in On in 2019, and the company has since achieved a remarkable valuation.
Swiatek, who signed an apparel deal with On in 2023, was seen engaging with fans during her visit to the company's labs. On shared highlights of her trip on social media, describing her presence as bringing a 'special kind of energy.' The brand has also attracted other notable tennis players, such as Ben Shelton and Joao Fonseca.
Reflecting on Federer's legacy, Swiatek expressed deep admiration for his influence on the sport, noting his class, movement, and technique. Despite a recent setback at the WTA Finals, Swiatek continues to be a prominent figure in the tennis world, inspired by the sport's icons.
