Will Taylor Swift attend the Cowboys Thanksgiving game?

Dallas Cowboys owner Jerry Jones has expressed his strong desire to host Taylor Swift at the Thanksgiving game and has made plans for her attendance.

How has Taylor Swift impacted the NFL?

Taylor Swift's relationship with Travis Kelce has significantly boosted NFL viewership, jersey sales, and social media engagement, particularly among younger female demographics.

Are there any changes to the Thanksgiving NFL schedule?

Yes, the start time for the early Thanksgiving game has been adjusted by 30 minutes to 1:00 p.m. ET for the 2025 season.

Home / Sports / Cowboys Owner Rolls Out Red Carpet for Swift

Cowboys Owner Rolls Out Red Carpet for Swift

27 Nov, 2025

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Summary

Jerry Jones expresses admiration for Taylor Swift's impact on NFL.
Swift's presence has significantly boosted viewership and jersey sales.
NFL Thanksgiving game schedule sees a minor time adjustment.

Cowboys Owner Rolls Out Red Carpet for Swift

Dallas Cowboys owner Jerry Jones has enthusiastically welcomed global music superstar Taylor Swift to AT&T Stadium for the upcoming Thanksgiving Day NFL game against the Kansas City Chiefs. Jones, a self-proclaimed fan, highlighted Swift's significant positive influence on the National Football League since she began dating Chiefs tight end Travis Kelce. Her involvement has led to a notable increase in viewership, skyrocketing jersey sales for Kelce by over 400 percent, and boosting the Chiefs' social media following. The impact of the 'Taylor Swift Effect' was also evident during Super Bowl LVIII, which saw a substantial rise in female viewership.

Beyond the star power, the NFL has made a slight adjustment to the Thanksgiving Day schedule for 2025. The traditional early kickoff between the Detroit Lions and the Green Bay Packers will now begin 30 minutes later, at 1:00 p.m. ET, aligning with typical Sunday game times and benefiting West Coast viewers. This change ensures a smooth transition into the highly anticipated Chiefs-Cowboys matchup, which is expected to draw massive viewership, potentially setting new holiday records, especially if Swift is in attendance.