Arch Manning's Rollercoaster Season: From Heisman Favorite to Potential Comeback

As of November 14, 2025, Arch Manning's rollercoaster 2025 season has seen noticeable swings both on the field and in his off-field earning power. The Texas quarterback entered the year as the preseason Heisman Trophy favorite and the face of the Longhorns' national title push, but a shaky September start led some critics to prematurely label him the biggest bust in college football history.

Even as Manning's play has rebounded, his NIL valuation has taken a significant hit. According to On3, his projected NIL value has dropped from $4.8 million to $3.6 million this week, likely due to a potential deal falling off the books and the broader branding hit that accompanied Texas' uneven start.

However, Manning has been on a high lately. Over his past two games, the former five-star prospect has thrown for 674 yards, six touchdowns, and just one interception, helping the No. 1-ranked preseason Longhorns climb to 7-2 after a 3-2 opening. He was named SEC Offensive Player of the Week following the win over Vanderbilt, a performance Texas hopes was a turning point entering a daunting final stretch.

The Longhorns' season will now hinge on whether Manning can maintain that rhythm, particularly as they travel "Between the Hedges" for a pivotal matchup against No. 5 Georgia. With the offensive line finally nearing full strength, coaches expect more from Manning, but remain wary against one of the nation's fastest defenses. To keep Texas alive in the College Football Playoff race, Manning will need to find explosive plays downfield and throw with early anticipation.