Zeenat Aman: From Trunk Calls to Tech Campaigns

Zeenat Aman, a figure known for forging her own path, reminisces about communication before the advent of smartphones. She vividly recalls a time when connecting with others involved considerable effort, such as waiting for trunk calls or leaving messages. Aman notes that this slower pace had a unique charm, allowing for periods of unavailability without alarm.

Having witnessed a complete technological transformation, Aman is now featured in a smartphone brand's campaign. This collaboration appealed to her due to its focus on individuality and self-expression, principles she has consistently embodied throughout her career and personal life. The campaign's intergenerational mix of creative voices further aligns with her lifelong embrace of nonconformity.