What is TUI accused of regarding Lapland holidays?

TUI is accused of mis-selling holidays advertised as Lapland, when the actual destinations were hundreds of miles away in a different region of Finland.

Why are families upset about their TUI Lapland trips?

Families are upset because they paid significant amounts for a specific Christmas experience in Lapland but were sent to a different location, feeling misled by the advertising.

What is 'Arctic Lakeland, Lapland'?

Arctic Lakeland, Lapland is a region in Finland located south of the actual Lapland, which TUI has used for some advertised 'Lapland' holidays.

Home / Lifestyle / TUI's Lapland Trips: A $5,800 Arctic Deception?

TUI's Lapland Trips: A $5,800 Arctic Deception?

14 Dec, 2025

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Summary

Families paid thousands for Lapland but were sent hundreds of miles away.
Tourists reported being misled by TUI's advertising for 'Lapland' holidays.
The travel giant offered alternative trips to 'Arctic Lakeland, Lapland'.

TUI's Lapland Trips: A $5,800 Arctic Deception?

Tourists have expressed outrage over TUI's advertised 'Lapland' holidays, which have allegedly mis-sold trips to a region significantly south of the actual Arctic Circle. Families who booked expecting a magical Christmas experience in Rovaniemi, the official hometown of Father Christmas, found themselves hundreds of miles away in 'Arctic Lakeland, Lapland'. This region is reportedly known more for its tar industry than festive cheer, with some visitors describing it as full of 'plastic touristy fake stuff'.