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UK Shopping Addiction Doubles: Experts Warn
1 Feb
Summary
- Shopping addiction linked to dopamine release, similar to drug use.
- UK compulsive buying has doubled since 2016, study shows.
- Mental health issues and filling a void often drive addiction.

Shopping addiction, a growing concern in the UK, is characterized by compulsive buying behavior. Experts link the addictive nature of shopping to the dopamine 'hit' the brain experiences, a response similar to that of drug users. This phenomenon, also known as compulsive buying, has seen a significant rise, with a 2022 study indicating that the number of affected Britons has doubled since a 2016 study found about 5% of adults were impacted.
One contributing factor to this increase is the COVID-19 pandemic, during which online shopping became a common coping mechanism for boredom and lockdown restrictions. Underlying mental health issues often play a significant role, with individuals attempting to fill personal voids through excessive purchasing. This can manifest in various forms, from fashion items to impulse buys from online retailers like Amazon.
Individuals struggling with shopping addiction may experience significant financial consequences, including substantial credit card debt. Recognizing the problem is the first step towards recovery. Experts suggest that persistent failed attempts to reduce spending, feelings of guilt after purchases, and defensiveness towards criticism of shopping habits are key indicators.
Treatment for shopping addiction can involve various approaches. For some, strategies like a 'no-buy' period, as adopted by Hannah Blass who committed to not purchasing clothes for three months, can help regain control. Others may benefit from professional interventions such as talking therapy to address underlying psychological issues or, in some cases, antidepressants.




