What new venture has Pip Edwards launched?

Pip Edwards has launched an investment company focused on backing businesses in wellness, health, and travel.

What is Pip Edwards' connection to Biolae?

Pip Edwards is an investor and strategic advisor for Biolae, an Australian brand that specializes in supplements for perimenopause and menopause.

What significant events preceded Pip Edwards' career change?

Pip Edwards departed from Ksubi and recently experienced a traumatic event during the Bondi Beach terror attack in December 2025.

Home / Lifestyle / Fashion Icon Pip Edwards Pivots to Investment

Fashion Icon Pip Edwards Pivots to Investment

1 Apr

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Summary

Pip Edwards now backs businesses in wellness, health, and travel.
She is an investor in Biolae, an Australian menopause supplement brand.
Edwards recently departed from Ksubi after a traumatic event.

Fashion Icon Pip Edwards Pivots to Investment

Fashion veteran Pip Edwards has embarked on a new career phase, launching an investment company after 25 years in the retail industry. The 45-year-old entrepreneur is now directing her focus toward supporting businesses within the wellness, health, and travel sectors.

This significant pivot follows a major personal life shift, including her son moving overseas, prompting Edwards to leverage her extensive experience to invest in areas she is passionate about. She recently attended a promotional event for Biolae, an Australian brand specializing in supplements for perimenopause and menopause, where she is also an investor.