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Londoners Face Hygiene Poverty Crisis
4 Jan
Summary
- A third of Londoners aged 16-55 struggle to afford basic hygiene essentials.
- Many have skipped job interviews or work due to lack of hygiene products.
- Children aged six to 15 are also facing struggles with basic hygiene.

A significant portion of London's adult population, approximately 30%, are currently facing severe hygiene poverty, according to recent research. This means they struggle to afford essential items such as shampoo, soap, and toothpaste. The situation is so dire that many individuals are forced to choose between purchasing food and necessary hygiene products.
The consequences of this crisis are far-reaching, with nearly 30% of those affected reporting missed job interviews or days off work due to their inability to afford basic sanitation. This highlights how hygiene poverty can directly impede economic opportunities and create further hardship for already vulnerable individuals. Children are also impacted, with 19% of those aged six to 15 struggling with essential hygiene needs.
Charities are campaigning to address this issue, describing it as a "scandal that shouldn't exist." Mayor of London Sir Sadiq Khan's office has stated a commitment to supporting residents through the cost of living crisis, with measures like 'Baby Banks' providing essential supplies. Efforts are underway to tackle the stigma and lack of access to these fundamental products.



