Home / Lifestyle / Jawa Yezdi Unveils Exclusive Coffee Blend for World Coffee Day
Jawa Yezdi Unveils Exclusive Coffee Blend for World Coffee Day
1 Oct
Summary
- Jawa Yezdi partners with Levista Coffee for limited-edition single-origin coffee
- Coffee launched during "Roots to Routes" Nomads ride from Mysore to Coorg
- New Yezdi Roadster showcased to media, enthusiasts, and experts
On October 1st, 2025, Jawa Yezdi Motorcycles celebrated World Coffee Day by launching a premium, limited-edition single-origin coffee in partnership with Levista Coffee. The announcement was made during the "Roots to Routes" Nomads ride, which took enthusiasts from Mysore—the birthplace of Ideal Jawa—to Coorg, India's renowned coffee region.
The new Yezdi Coffee is a gourmet brew crafted at Levista's SLN Coffee estate in Coorg. The special edition pack, priced at Rs 1,999, offers two unique varieties: a 100% Arabica medium roast from AAA-grade Mysore Nuggets Extra Bold beans, and a premium Arabica-Robusta blend with rich notes of chocolate, nuts, caramel, and earthy spices.
Anupam Thareja, Co-founder of Classic Legends, the parent company of Jawa Yezdi, stated that building an iconic motorcycling brand goes beyond just crafting machines. "It's about authentic experiences that create lasting brand love. With Yezdi Coffee, we are blending motorcycling culture with the soulful indulgence of coffee, connecting the spirit of exploration with moments of pause."
In addition to the coffee launch, the event also showcased the new Yezdi Roadster model, offering media, enthusiasts, and experts a firsthand riding experience. As part of its larger brand ethos, Jawa Yezdi continues to expand its Nomads riding program, which has previously included adventures in Ladakh, Northeast India, and Punjab.
