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Fans Pay Top Dollar for Secret In-N-Out Delivery
15 Oct
Summary
- People pay strangers up to $200 for unofficial burger deliveries.
- Marketplaces like Facebook and Airtasker facilitate these transactions.
- In-N-Out intentionally avoids third-party delivery services.
Die-hard In-N-Out fans are going to extraordinary lengths to get their burger fix, bypassing the chain's intentional exclusion of third-party delivery services. Unauthorized "burger brokers" are now active on platforms such as Facebook Marketplace and Airtasker, offering to pick up and deliver orders for a fee. Recent reports indicate that these fees can range from $50 to as high as $225 for specific requests, such as a $225 offer for two Animal Style meals delivered to Santa Clara.
This phenomenon underscores the intense loyalty In-N-Out commands, with customers willing to pay a premium for convenience. Some of the more extreme requests include delivering an order from Arizona to Hermosillo, Mexico, for $200, emphasizing the lengths fans will go. The company's decision to avoid services like DoorDash stems from a commitment to food quality and the in-person customer experience, which they believe are compromised by prolonged delivery times. Despite the risks of unofficial transactions, such as customers not receiving their food, the demand for delivery persists.
