Home / Lifestyle / Friendship Apps: A Cure for Loneliness?
Friendship Apps: A Cure for Loneliness?
28 Oct
Summary
- Friend-making apps are growing rapidly amid a loneliness epidemic.
- Some users find friendship, while others face rejection and ghosting.
- App business models may inadvertently increase loneliness.

Friend-making applications are experiencing a surge in popularity, mirroring a broader trend of increasing social isolation in the United States. Reports indicate a significant rise in the number of individuals without close friendships since 1990.
Apps such as BFF, Timeleft, 222, and Sonder aim to connect users platonically. However, the experience varies greatly. While some users, like Nat Curi, have found lasting friendships through these platforms, others, such as Danny Metz, find the process awkward and delete the apps.
Historian Sarah McBride notes that decreased casual conversation in public spaces and concerns about online surveillance discourage spontaneous interactions that can lead to friendships. This environment makes organic connection more challenging than in previous decades.
Friendship app developers, like dating app companies, may have business models that incentivize continued use rather than successful connection. This can lead to users feeling more lonely and disillusioned, akin to the unpredictable rewards of slot machines, as described by Eric Balki.
Despite these challenges, some apps like Bumble are actively promoting in-person events to foster real-world connections. User experiences, like Curi's later success with Timeleft after initial struggles, show that meaningful friendships can still be formed through these digital avenues.