Home / Lifestyle / Bodyguard's Brand Gives Back to Homeless Veterans
Bodyguard's Brand Gives Back to Homeless Veterans
30 Aug
Summary
- Former Marine Dustin Folkes now leads a successful celebrity bodyguard career.
- Folkes founded VYZN Apparel, a performance clothing brand.
- For every purchase, VYZN donates an item to homeless veterans.
Dustin Folkes, a former Marine with two decades of experience as a celebrity bodyguard, has transitioned into entrepreneurship with his brand, VYZN Apparel. Known for his low-key yet vigilant approach, Folkes has provided security for numerous A-list clients including Justin Bieber, Selena Gomez, and Conor McGregor.
VYZN Apparel offers premium performance clothing designed for training, travel, and daily life, inspired by "SoCal vibes." Folkes developed the brand to meet his own rigorous wear-and-tear standards.
A significant aspect of VYZN Apparel's mission is its "buy one, gift one" program. For each item purchased, the company donates a product to individuals experiencing homelessness, with a particular focus on veterans.
This philanthropic effort stems from Folkes' childhood experiences volunteering with the homeless in Los Angeles. To date, VYZN Apparel has donated nearly 1,000 items, and Folkes aims to extend this initiative worldwide.
