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Sensodyne Launches Pronamel: Fight Acid Wear Now!

Summary

  • Sensodyne Pronamel is now available in India.
  • It strengthens and protects tooth enamel from acid wear.
  • Two variants are priced at ₹95 and ₹140.
Sensodyne Launches Pronamel: Fight Acid Wear Now!

Sensodyne has introduced its Pronamel toothpaste line to the Indian market, focusing on strengthening and protecting tooth enamel against daily acid wear. The brand highlights that while acidic diets weaken enamel, damaging it irreversibly, public awareness of this issue remains critically low.

Pronamel's advanced formulation aids in enamel repair and protection by enhancing fluoride absorption and mineral binding. This scientifically backed toothpaste offers twice the enamel strengthening compared to regular options, aiming to prevent common dental problems.

Available in Daily Protection and Fresh Breath variants, Pronamel is priced at ₹95 for a 40g tube and ₹140 for a 70g tube. Haleon India launched a comprehensive awareness campaign across various media platforms to educate consumers.

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Sensodyne Pronamel is a toothpaste formulated to strengthen and protect tooth enamel from damage caused by acidic foods and drinks.
It makes fluoride more available for enamel uptake and helps essential minerals bind to enamel, repairing early signs of acid damage.
Sensodyne Pronamel is available in India and comes in two variants: Daily Protection and Fresh Breath.

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