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India Tackles Anaemia: New Program Targets Infants
29 Jun
Summary
- Programme now includes low birth weight babies up to six months.
- Expanded strategy uses a 7x7x7 framework for better anaemia control.
- Digital tracking and 'Eating Right' initiative enhance the programme.

The Indian government is significantly revising its flagship anaemia control program, Anaemia Mukt Bharat, to address one of the nation's most pressing public health issues. This updated strategy broadens its scope beyond simple iron supplementation to encompass enhanced testing, treatment, nutrition, and digital monitoring.
A key transformation involves expanding the existing 6x6x6 strategy to a comprehensive 7x7x7 framework. Notably, low birth weight infants up to six months of age are now included as a specific beneficiary group, recognizing the critical need to intervene from the earliest stages of life.
The revamped program introduces an 'Eating Right' initiative to encourage the consumption of iron-rich and diverse diets. Furthermore, it strengthens monitoring through digital tracking as the seventh institutional mechanism, ensuring better follow-up.
The existing Test, Treat, and Talk (T3) approach is upgraded to T4, incorporating 'Track' to systematically monitor beneficiaries post-diagnosis and treatment. For severe cases in pregnant and lactating women, intravenous iron treatment is now a part of the national protocol.
Data management is also enhanced, with haemoglobin test records for pregnant women linked via the JANANI portal and children's records captured through the RBSK and U-WIN portals. This technological integration aims to provide a more complete picture of anaemia prevalence and treatment effectiveness.