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Furniture Moguls Champion Organ Donation
8 May
Summary
- Rob Rubin received life-saving liver and kidney transplants.
- Larry Rubin is actively seeking a living kidney donor.
- Bernie & Phyl's stores host events to increase donor sign-ups.

Rob and Larry Rubin, prominent figures in the furniture industry and owners of Bernie and Phyl's Furniture, have become dedicated champions for organ donation. This cause is deeply personal for them. Rob Rubin's life was saved through a liver and kidney transplant nearly a year ago, following his diagnosis with autoimmune hepatitis.
Larry Rubin, who has managed kidney disease since a young age, is currently searching for a living kidney donor. He emphasizes that one kidney is sufficient for a healthy life. The company has joined forces with New England Donor Services, organizing a series of events across its stores to share their personal stories and facilitate donor registrations.
These initiatives have generated significant community support, particularly in New Hampshire, and have been recognized by local officials. The Rubins have found the experience powerful, witnessing a community unite to support one another. In 2025, New England Donor Services facilitated a record 1,692 life-saving transplants from 640 deceased donors.