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Drought Warning: Be Water Wise All Year Round
12 Aug
Summary
- Severn Trent urges water-saving due to critically low rivers.
- Reservoirs in the West Midlands are only 65% full.
- The region is one of seven areas officially in drought.

Residents in the West Midlands are being advised by Severn Trent to exercise significant caution with water consumption year-round to avert future hosepipe bans. Doug Clarke, the company's water resources strategy lead, issued this plea as reservoir levels in the region currently stand at approximately 65% capacity, with rivers experiencing exceptionally low flows.
The West Midlands is identified as one of seven areas across England officially designated as being in drought. Despite this declaration, a region-wide hosepipe ban has not yet been implemented. Clarke stressed the importance of individual actions, stating that lawns do not necessitate sprinklers and paddling pools are intended for limited water use, underscoring a collective need for personal accountability in water management.