Heatwave Sparks Ice Cube Craze: Deliveroo's Bestseller

Britain's recent heatwave led to an unprecedented demand for ice, with a 2kg packet of ice cubes becoming the most delivered item on Deliveroo this year. The high demand meant consumers paid an 800% premium compared to the original shop price for this essential cooling product.

The sweltering temperatures across the country drove consumers to seek rapid solutions for keeping cool. This trend saw delivery services like Deliveroo experience a significant surge in orders for ice. The popularity of the 2kg ice cube bags specifically points to a widespread need for substantial quantities to combat the heat.