What happened to Nicole "La Nicholette" Pardo?

Nicole "La Nicholette" Pardo has reportedly disappeared in Sinaloa, Mexico, with a video appearing to show her abduction at gunpoint.

Where was Nicole Pardo last seen?

Nicole Pardo was last seen on January 20 in the Isla Musalá neighborhood of Culiacán, Sinaloa.

Are authorities investigating Pardo's disappearance?

Yes, Mexican authorities are investigating, have issued a missing persons bulletin, and are actively tracking vehicles involved in the incident.

Home / Crime and Justice / Social Media Star Vanishes in Sinaloa Gunpoint Abduction

Social Media Star Vanishes in Sinaloa Gunpoint Abduction

24 Jan

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Summary

Content creator with US ties vanished in Sinaloa this week.
Viral video appears to show influencer abducted at gunpoint.
Authorities are actively tracking vehicles involved in disappearance.

Social Media Star Vanishes in Sinaloa Gunpoint Abduction

Mexican authorities are investigating the disappearance of content creator Nicole "La Nicholette" Pardo, who has ties to the United States. Pardo was last seen on January 20 in Culiacán, Sinaloa. A video circulating online, which appears to have been filmed by her Tesla Cybertruck, purportedly shows several armed men abducting her at gunpoint in the Isla Musalá neighborhood.

Authorities have confirmed that Pardo, 20, is missing and are actively tracking vehicles believed to be involved in the incident. The Sinaloa Attorney General's Office has issued a missing persons bulletin for Pardo, who splits her time between Culiacán and Phoenix, Arizona. The US State Department stated it is aware of the situation and is monitoring it, ready to provide consular assistance.

This disappearance occurs amid a significant rise in violence against women in Sinaloa, with the state recording its highest number of femicides in seven years in 2025. Furthermore, Sinaloa has a high number of reported disappearances within Mexico's national register.