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Apple Celebrates 3 Billion iPhones Sold Amid Market Struggles
31 Jul
Summary
- Apple sold 3 billion iPhones since 2007 launch
- iPhone sales up 13% year-over-year, generating $44.6 billion
- Apple's stock value fell behind Nvidia and Microsoft in 2025

In a significant achievement, Apple has sold 3 billion iPhones since the product's debut in 2007. This milestone comes as the company continues to navigate a challenging market landscape.
According to the latest earnings report, Apple's iPhone sales have seen a 13% year-over-year increase, generating $44.6 billion in revenue. This accounts for nearly half of the company's total quarterly revenue of $94 billion. The strong iPhone performance suggests that the product's popularity remains robust, even as Apple has faced other headwinds.
However, the tech giant has struggled in the stock market this year, falling behind industry rivals Nvidia and Microsoft as the market's most highly valued businesses. This shift in the competitive landscape underscores the dynamic nature of the tech industry and the need for Apple to continually innovate and adapt.
Despite these market challenges, Apple's milestone of 3 billion iPhones sold is a testament to the enduring appeal of the company's flagship product. As the tech landscape continues to evolve, Apple will need to leverage this success to maintain its position as a leading innovator in the years to come.