Home / Business and Economy / adidas Sees Surge in Q2 2025 Revenues and Profits
adidas Sees Surge in Q2 2025 Revenues and Profits
31 Jul
Summary
- adidas reports 2.2% increase in net sales to €5.95bn in Q2 2025
- Yeezy inventory sale completed in late 2024, revenues up 8%
- Operating profit jumps 58% to €546m, net income up 77% to €375m
As of July 31st, 2025, German sportswear giant adidas has reported a strong performance in the second quarter (Q2) of the year. The company saw a 2.2% increase in net sales, reaching €5.95bn ($6.85bn). This was driven by a 12% currency-neutral revenue growth for the adidas brand, indicating sustained momentum.
Additionally, the Yeezy inventory sale, which was completed in late 2024, contributed to an 8% increase in revenues, including Yeezy sales from the previous year. adidas' operating profit saw a significant 58% increase to €546m ($631.1m), with the operating margin rising by 3.2 percentage points to 9.2%. Net income from continuing operations also jumped 77% to €375m, resulting in basic and diluted earnings per share from continuing operations of €2.03.
The apparel category experienced a 17% growth, driven by strong product offerings across sports categories, while footwear revenues rose 9% on a currency-neutral basis. Categories such as running, training, sportswear, and performance basketball have been particularly strong, and accessories also saw a 7% increase during the quarter.
adidas has also seen strong underlying growth across all markets, with double-digit increases in North America, Greater China, Latin America, emerging markets, and Japan/South Korea. The brand's Europe revenue grew 7% as well.
