Walmart+ Membership Surges, Driving Record Growth

Walmart+ achieved its strongest membership growth in history during the second quarter of 2027, marking a significant milestone for the program. Executive Vice President and CFO John David Rainey announced double-digit membership increases for the period, highlighting the program's substantial contribution to sales. Members of Walmart+ demonstrate considerably higher engagement, spending approximately four times more than those without the membership.

This surge in membership is closely linked to the retailer's strategic emphasis on enhancing delivery speed. President and CEO John Furner noted that customers seeking value and convenience are increasingly drawn to faster delivery options, which in turn boosts their shopping frequency and likelihood of joining the Walmart+ program. Fast delivery services expanded significantly, now available in 38 markets with delivery times of 30 minutes or under.