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Toyota Sales Dip Amid EV Surge
29 Aug
Summary
- Toyota's global sales declined 5.2% year-on-year in July 2026.
- Electrified vehicle sales exceeded 54% of total deliveries in seven months.
- Analysts' targets suggest Toyota stock is undervalued compared to fair value.

Toyota Motor's global sales experienced a 5.2% year-on-year decrease in July 2026, reaching 912,683 units. However, this decline is contrasted by a substantial rise in electrified vehicle sales.
Over the first seven months of 2026, Toyota and Lexus electrified vehicles sold 3,180,993 units, representing over 54% of all deliveries. This shift towards electrification, alongside developments like a next-generation Lexus EV for China and advanced driver assistance systems, is a key focus for investors.
Despite softer global unit volumes, analysts' price targets and intrinsic value estimates for Toyota Motor's stock remain above its current market price. This indicates a potential undervaluation, with one narrative placing its fair value at ¥2,137.79, significantly below the recent close of ¥3,116.0.
Toyota is increasingly viewed as an energy company with future energy storage potential, making it a vital asset. However, potential challenges include delays in solid-state battery timelines or a faster-than-expected softening of global EV and hybrid demand.